Your Reason to Join a Facebook Groups

The Importance of Being in Facebook Groups

Before I started working, I never acknowledged the importance of Facebook Groups for specific niches. I would think that learning on the go from certifications, articles, and blogs would help me be better at whatever Marketing I was doing.

A few months later, I joined a Social Media and Marketing Facebook group because I had an impending question I needed answered; which I couldn’t find an answer to from any article or blog I looked up.

Sure enough, I found what I was looking for. The people in the Facebook group had a ton of knowledge and experience to answer my question.

As I scrolled through the group and read a few “nuggets” of information, I realized I learned more strategizing than any article or blog had provided. I didn’t have to read through lengthy articles or videos. The solutions were quick and easy to comprehend. And you don’t feel too out of place for not knowing something.

There’s always knowledge to gain and tricks to learn that no tutorial or article can really show you.

I’m not suggesting you completely veer away from reading and learning from articles and blogs. You should also be joining groups in the same industry as you, to supplement your knowledge and ensure you are constantly learning.

You have your community with people from all levels of expertise (beginner to expert) that can be a great support system. There’s no judgment and most want to see others succeed. If you haven’t already joined a group, maybe now is the time.

Share your knowledge and gain some knowledge. Joining Facebook groups are just as great for networking as they are for learning.


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Bringing It Back Old School

So much information! Too much information! It’s all the same information! Content, Video Content, Social Media, Post, Post, Post, Like, Like, Like!

WOW! This is a lot of content but is it getting the traffic? Is it worth it? I feel like I am finally doing something! But, is there real traction here? Should I Let it Ride? I think we all go through these questions, someone who is in Marketing or even a Business Owner.

The big question is, am I making any progress to get new traffic or remarket and retarget existing traffic? I am sure you are working hard and gaining traction. However, Let me take you back to the start!

What Message(s) Are You Trying To Say?

How Are You Delivering It?

Who Is Your Target Audience?

Is This “Word Of Mouth Worthy” (WOMW)

Yep, I said it “Word Of Mouth Worthy” This is the biggest forgotten piece of the puzzle. America’s Businesses were built on this Marketing Model. It’s the backbone! Some things never get old.

Word of Mouth includes an old Tradition of Business in a New Era. Reviews, Networking (such as Meetup.com, Blogs, Social Likes, Social Shares, Review sites and of course the good ole’ Hey Check this out from your trusted buddy! J)

We are here to bring you back to the traditional way of doing business in today’s world and technology.

You can have all the social media postings, blogs, video content, an amazing PPC expert and maybe even an influencer but if you don’t have that missing piece of the puzzle than you need to go back to the drawing board.

Remember there is tons of information out there; some strategies work best for your business and not others.

Go back to the start. Keep it simple, keep it up to date, keep it “Word of Mouth Worthy.” Showcase your best and also make it real! No one wants bricks in their box unless that’s a thing now.

We are real, we are honest and we will let you know, Hey this can or can’t be done.  Let’s take it back old school, “Word Of Mouth” and see what happens!

Ready Aim

Back when I was in real estate; well even earlier than that. Back when I was in my startup days of real estate, my manager and trainer at the time was incredible at summing things up with anecdotal expressions; I mean this guy had a head full of them, which would have probably filled a few novels(often suggested). One of my favorites, although authentic in its delivery, was probably just a creative regurgitation of an old saying. Either way, it stuck with me all these years because of the power in it’s simplicity and is one of the catalysts for writing this post. He would say “Too often those that fail to take action do so because they are too busy getting ready”. Ready Aim comes in many forms, such as – I need to get my website perfect, or I’ll start tomorrow when the weather is nicer, or I need to organize this or that or any other excuse to keep from pulling the trigger. In essence, they are like the archer drawing back the arrow at the target and continuing to study the bullseye but never letting the arrow fly.

The Condition
This post is not for self help or to inspire, its me finally sitting down to start writing, writing anything at this point, in the attempt to start forming a new habit. I suffer from a very common condition that plagues millions. That condition is the failure to execute, or better said, failure to fire. I’ve decided a while back that I wanted to learn how to write, but with an unlimited head-full of ideas to write about and then the decisions on where to post, to make it personal or about business, etc…, I’ve failed to take the next crucial step of execution and remained in a continual looped of inaction. Ready Aim. Ready Aim.

A Necessity
I am currently a Senior Account Manager for NFY Interactive, San Diego and one of the services we specialize in is online marketing. We are continually pushing our clients to create more content for their Brands or are contracted to create the content for them. The content that is created on a consistent basis is one of the most organically efficient ways of building a Brands’ online presence.

We decided that we’re not going to be a firm, whose clients online presence is stronger than our own, so content creation has become the responsibility of everyone on the team. This is not only great for our firm, but for me personally as well. With my entire team watching and waiting, I can no longer afford to aim, I need to fire.

Good Content + Consistency + Time = Online Authority
Before I get ready to fire and begin writing, I had to think of a subject. This was a little easier then I thought; the decision to pick one of the subjects was the hardest part. What I realized is something I’ve already known; to build Online Authority, it doesn’t really matter what you write about, just as long as you write something thats good and you do it consistently over a long period of time. **Ready Aim…Fire!**

Let’s Connect!
LinkedIn: https://www.linkedin.com/in/charlesasmith/

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