The Perfect Content Product

• The Perfect content product • (6)

There’s a lot to consider when creating an effective content marketing strategy. There are literally thousands of resources out there that contain millions of different opinions on what might be the best path to marketing success. Serial entrepreneur Jason Calacanis often talks about the qualities that, in his opinion, describe the perfect content product: real-time, fact-driven, visual, efficient, and curated.

Real-Time Marketing

Every couple of years there seems to a new marketing darling, innovated by big brands, that will change the face of marketing forever. Today’s belle of the ball is real-time marketing. The definition of “real-time marketing” seems to be similar across the board amongst the major marketing media outlets, big brands, and the agencies that serve them both.

In short, they portray real-time marketing as the practice of brands engaging their audience via content, advertising, and product placement that is relevant to a specific current event or cultural happening. The content is most often in the form of a “meme” or graphic advertisement shared through social media channels. Some brands have had great success with their real-time marketing efforts, with thousands of consumers sharing their content. While others are missing the boat.

Fact-driven

Today’s leading brands use data in a variety of ways. Regardless of the point of view you express, the content you develop must be based on fact. Just like in grade school, when we had to cite the sources we used in our history reports, leveraging credible statistics and information is essential to creating authoritative, meaningful content.

Several of today’s top brands are already using data to improve their content marketing strategy and customer conversations in ways that go beyond the checkout experience on their eCommerce sites. They’re using customer information to strengthen the service side of their operations, as well as to optimize the content marketing they publish to their owned media properties (e.g., blogs, microsites, and social media).

When you look at data, you may discover that you cater to dozens of unique buyers. Because it’s no longer sufficient to just focus on age, gender, and income bracket when developing buyer personas, cast a wider net and evaluate information such as purchasing patterns, in-store visits, and local-based information to identify topics and areas of interest for your audience.

Visual

In late 2011, Skyword, a content marketing platform, performed an analysis on all of its content and found that blog posts and articles that included images performed 94 percent better than those without images in the same category. Why does this happen? According to research conducted by 3M, 90 percent of transmitted information in the human brain is visual in nature, and visual content gets processed 60,000 times faster than the written word.

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Image Via Skyward.com

So the visual design is critical, even in text-based content, and should be a part of every one of your content marketing efforts.

Efficient

Marketers have a tremendous opportunity to save money by improving their efficiency. If you cannot articulate a purpose for your content marketing, then you need to stop – it will be a huge waste of time, and maybe money. You need to define what you want your content marketing to achieve for your business.

While you don’t have to put a specific number on anything at this point (e.g., # of new customers), think in terms of spreading your brand, getting more traffic, such as click-through to download an e-guide or view a webinar or a sign-up for your email newsletter. All of these things allow you to start a conversation, and that’s where all sales really begin.

Curated

In simple terms, the process of content curation is the act of sorting through large amounts of content on the web and presenting the best posts in a meaningful and organized way.

In other words, content curation is very different from content marketing. Content curation doesn’t include creating new content; it’s the act of discovering, compiling, and sharing existing content with your online followers. Content curation is becoming an important tactic for any marketing department to maintain a successful online presence. Not only that, but content curation allows you to provide extra value to your brand’s audience and customers, which is key to building those lasting relationships with loyal fans.

Remember, content marketing’s purpose is to attract and retain customers by consistently creating and curating relevant and valuable content with the intention of changing or enhancing the consumers behavior. It is an ongoing process — not a “one-and-done” campaign. Make sure your content marketing operations include elements of the above five points so that your readers will actually engage in the content you spend so much time producing.

Here at Netfinity, we ensure the right information and content is being delivered to the right audiences, at the right time, feel free to contact us for a free evaluation.

Split Testing

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Having success through AdWords requires a lot of moving parts that we constantly need to be on top of. One of those key things is our ad creative, which we are always testing and seeing which one works best compared to others.

What is Split testing?

Without overcomplicating it, split testing is simply the testing of various ads against each other to see which ad produces the best results. Once you find a clear winner you repeat the process until you’ve reached the highest potential for your ad whether it be the highest CTR, conversions, clicks, etc. Google has its own process where it will rotate multiple ads simultaneously only showing the best performing ads to people who are searching for your keyword. For this reason it is best practice to always have two or more ads running at the same time.

Here at NFY Interactive we like to split test our ads using different variations in the ad creative. Some of those are; price, feature, brand or fear. Based on the type of business you are advertising different themes are better suited than others. For example, if you are selling insurance policies a fear theme might go along with that as it shows that it’s really urgent and necessary to have. Now if we used that same theme for a nice shiny new iPhone we wouldn’t have the same results. For something like the iPhone I’d be super heavy on the features such as “Fast A8 Chip” (or whatever chip they’re on by now A9, 10, 11) this shows what the phone can do. But being Apple they are fine just using any heavily branded creative to have a successful ad.

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NFY Interactive is a full service Marketing and Web Development Agency based in Chula Vista, CA. We provide PPC Management services paired with strategic goal setting and ROI focused results. If you are considering an Agency, contact us for a free evaluation.

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Where are you on your Content Marketing Journey?

Turning a business around to be content-focused is a fascinating journey, but definitely not for the faint hearted. You want to get to a place where your content is so good that it does your selling for you, with an army of fans who happily share it and refer you, where the act of promoting your business is one you actually enjoy – that’s content marketing nirvana.

The journey – from the decision to focus your efforts on sharing the kind of content your customers are looking for, to the point at which they choose to do business with you – is not a straight A to B trip. There are numerous pitfalls and mountains on the way.

Depending on what business you have, you may have varying needs for content development and sophistication. It is a scale-not of capability, but of approach. Understanding where you currently are in your content marketing journey is critical to getting started on the right path. Robert Rose co-author of Managing Content Marketing came up with the maturity model for content marketing.

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Content Aware

At the Base of this scale is what is called the “content aware.” This is using content to cut through the noise of interruption-based advertising and drive trusted awareness to your product and service. The strategy consist of generating lots of trustworthy and helpful content in order to be found, generate awareness, and endanger trust with your target audience.

Thought Leader

After “content aware” the next stage is working to become a “thought leader,” or “lead with engagement.” This is where, as a brand, you create content that delivers value beyond the scope of your product or service. The business claims and earns leadership in the industry category by creating and facilitating content that not only meets demand but also creates trust in the brand beyond just how to use the product or service. At this stage, the business moves beyond creating content for its core buyers personas and moves into creating content for influencers. The goal of this stage is to use content to elevate the brand into one that’s trusted by the consumer, which therefore generates a differentiated approach to solving its problem, or simply put, whatever is getting in the way of the buyer’s purchase decision.

Storyteller

The final stage is the “storyteller” stage. At this stage, the brand integrates content into a larger brand narrative and aligns its content strategy completely around the customer engagement strategy. The business goes beyond becoming as though leader in the industry by drawing prospects, customers, and influencers into an emotional relationship with the brand. The storyteller strategy educates, entertains, engages, and has impact on audiences because the content goes well beyond the scope of the product and service into why the organization exists at all. The goal of the storytelling strategy is to create better customers. it creates a global efficiency in marketing and sales because it enables the brand to differentiate to the point of being able to command a premium for its products and services or to have to discount them less.

Sometimes becoming content aware is sufficient to be able to meet demand, which is done through the creation of epic content. But the real revenue opportunities and growth are in the storyteller stage. It’s something all businesses should strive to achieve. Understanding where you are in the content maturity model is important. You need to know where you are currently before making a decision about where you want to be.

If you are looking to develop a solid content strategy or a full online marketing strategy, our team can help develop a plan that will ensure you have the right amount of exposure for your business to develop a solid return on investment online. Please click here to contact us today.

Content Types and What Works Best?

Content Challenges

Are you challenging yourself to come up with new ideas and new ways of imparting information about your business? Are you experimenting with the different forms of content that your customers may like to read?

We’d love to help you get there.

The B2C Content Marketing report put together by the Content Marketing Institute found that: while 69% of marketers are creating more content than they were a year ago.top 20mobileapps

  • 69% of marketers are creating more content than they were a year ago.
  • 27% have a strategy that is documented.
  • 65% of respondents saying they’re better-converting visitors on their websites.
  • 62% saying they’re creating more appealing and higher-quality content.

In a post on Distilled, author Hannah Smith talks about the importance of creating content that is goal-driven—that is, what you create should be driven by what you want to achieve. To become effective, marketers have to make the all-important connection between buyers’ goals and relevant content. Without this line of thinking, content marketing is prone to become a hit or miss exercise. Buyers today seek — whether it is explicit or on a subconscious level — information, which informs them how they can achieve their goals.

Producing content into modular parts, can help buyers to achieve different, yet related goals.  The important factor here is how your information can enable buyers.  Does it allow them to take action towards getting their goals fulfilled?

Content Types and Uses

This is where choosing the correct content format comes into play.

For example, will they recognize a path towards achieving a goal through a simple PDF document or does a video provide more clarity? Once it is clear how buyers use information to fulfill goals, you can set up workflows and processes to ensure your content is aligned with their information needs. This extends to who is most likely to share your information as well as understanding with whom they will share that content with.

Other Content types:

  • E-Newsletter
    • E-Newsletters can be a good vehicle for promoting articles and brief descriptions with links to articles on your website.
    • Key Point- Don’t spam your e-newsletter. Get permission and offer opt-out links at the bottom of every e-newsletter you send out.
  • White Paper
    • The “Granddaddy” of content, white papers typically 8-12 pages, on issued that require a lot of explanation.
    • Key Point- They are perfect for demonstrating thought leadership on issues vital to your buyers.
  • Webinars
    • Visually, the content is delivered slide by slide or by a live presentation
    • Key Point- You benefit twice: first, it is a live presentation; then from people who download the archived event.
  • Mobile Application
    • These downloadable tools allow users to turn their PDA’s into handy devices that meet their very specific, individual needs.
    • Key Point- They should have easy interfaces with social networks such as Facebook or Twitter.
  • Infographics
    • Information or data visually, in a chart graph, or other form of illustration.
    • Key Point- Make your resulting infographic easy to share online for maximum reach and distribution.

Understanding why information is important to audiences involves a sense of which goals your audiences are attempting to accomplish. The way information is delivered and shared can either be of help or be a detriment for buyers when they seek to satisfy their goals.

Here at Netfinity, we ensure the right information and content is being delivered to the right audiences, at the right time, feel free to contact us for a free evaluation.

AdWords Drafts and Experiments

AdWords Drafts & ExperimentsSo you just finished up setting up your PPC account. All the bells and whistles are set up, the campaigns and ad groups all have a fluid structure you’re proud to call yours and you’re fully satisfied. But sometimes you can’t help to think about all the “What if’s” in your account.

“What if this AdGroup served a better purpose in that campaign?”

“What if we target a smaller demographic?”

Google Adwords recently introduced Campaign Drafts and Experiments where you can put all your “what ifs” to rest. If utilized correctly, this tool can help your account immensely! This is taking split testing to a whole new level. As the name implies, you get to draft and experiment newer set ups for your account.

When drafting you can make multiple changes to a campaign without having an impact on performance. After your draft you have one of two choices; implement those changes immediately or run an experiment. Personally, the transition to draft on a web-browser will be difficult as I do a lot of drafting and changes on AdWords Editor. Now, I will probably still continue using AdWords Editor for big bulk edits but it will be interesting to use drafts for smaller edits. But the beauty of drafting, and the main reason for this blog, is that you can run the experiment.

You’re in control of everything for your experiment campaigns. Adjust bids, demographics, time of day ads are displayed and just about anything else. Once you’ve finished your experiment and hopefully get your desired outcome you can then swap that out with your original campaign. And if it failed miserably you can just kick it to the curb without worrying about any losses.

It will be interesting to start using this feature here at Netfinity. We have many different clients with many different strategies on their PPC accounts. One key strategies we use is a SKAG Model that is very successful with product based clients. We’ve had our doubts about expanding that to other clients for the fear of it not performing as well as our solid campaign structure that we currently have. Now with this tool we can determine whether or not our service based clients can benefit from this model.

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If you or your company are looking for PPC management testing feel free to contact us for a free evaluation.

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What is Content Marketing and How can it help you?

What is Content Marketing?

Content marketing’s purpose is to attract and retain customers by consistently creating and curating relevant and valuable content with the intention of changing or enhancing consumer behavior.

The purpose of content marketing is to Provide value to the reader. Studies from Content Marketing Institute show that 76% of B2C marketers use content marketing, yet 57% are unclear within their organization as to what an effective or successful content marketing program looks like. Without this clear-cut vision of success, the intent behind content marketing is left up to broad interpretation, and ends up causing confusion.Screen Shot 2016-02-16 at 1.15.57 PM

Regardless of what type of marketing tactics you use, content marketing should be part of your process, not something separate or an after thought. Quality content is part of all forms of marketing. Social media can be a great way to create shareable content. Many brands are doing all they can to get those shares, likes and follows. Social media content (other than blogs) remains the most often used tactic (93% last year vs. 90% this year). One thing is certain, the power of content marketing is hard to ignore.

If there’s one thing to take away from this, it’s that you need to stand out from the crowd. That’s the only way that people will share and talk about your content. So, the question becomes – how can you provide quality and relevant information without sounding like a broken record and produce this content over a period of time? Don’t worry if you don’t have the time, resource or creativity to do this – there’s plenty of content marketing experts out there to help you.

Content Marketing Services

Hiring a company to help develop your content marketing strategy can be a critical step in effective marketing and will help your business be more effective in a few ways. One, it will take the pressure off of you to produce the strategy yourself. Two, assuming you hire the right company – you will gain years of experience on how to properly develop, implement and maintain a content marketing strategy. Finally, you should be provided with monthly updates with the core key terms that matter most to your business and the overall improvement over time and if you need, the company can help produce content for you.

This is where NFY Interactive steps in, our team has helped many companies with their content marketing strategy. Typically this is part of a large SEO program, designed to drive targeted leads to their websites for brand exposure or lead generation.

If you are looking to develop a solid content strategy or a full online marketing strategy, our team can help develop a plan that will ensure you have the right amount of exposure for your business to develop a solid ROI online. Please click here to contact us today.

Is PPC for you?

PPC ManagementIn a short answer, if you can afford it, then yes. Not just from a monetary perspective, but you have to be able to be committed to a successful PPC account. You will have to be able to afford time, commitment, and some knowledge. These three things are the recipe to be a key player among your competitors.

PPC Management – In-House vs Agency

The question most businesses ask is should you hire someone to do it in house or hire an agency to do the work for you? This is where many businesses start, when looking to do some PPC work. I wish there was a clean-cut right answer to make everybody’s life simpler but it’s not that easy, as both options have major pros and cons. In the end, whatever you value most is going to be the clear winner.

For someone to do it in house, the biggest advantage is that they presumably know your business very well. They know exactly what to go after; they know your competition, and (hopefully) all the right triggers to attract as many customers as they can. A major drawback to the in-house approach is that you will likely have only one or two people at most managing the PPC account in a small to medium business. Sometimes one or two people may not have all the answers, experience, creativity or time to make a PPC account and strategy the best it could be. Additionally, as a business, when hiring someone in-house, you carry all the burden financially, with the amount of turnover most companies face, this will very likely have an impact on the overall account performance.

An agency’s major drawback is the instant learning curve they are faced when they bring you on as a client. Sure, the agency might not know all the answers and best ways to attract more customers at first but they sure have all the tools and resources they need to find out what works best for you. The biggest pro an agency has over an in-house account manager is more people. Agencies always have gears turning with multiple people on one account; it’s an “all hands on deck” kind of mentality. Input and strategy from more than one person is critical and helps creativity and allows your business to draw from the collective experience of many people in the industry. By far, one of the best things of having an agency manage your PPC account is that they are always at the forefront with newer technology, products, and software. Agencies have the resources to be included in simple betas that may not be available to the general public.

A great example for us here at NFY Interactive was the newer integration of being able to show ads on Instagram through AdRoll. Our client was pretty assertive that it was not possible, and we don’t really blame them, there was little to no information available online to the average user, but as an agency who spend larger sums of money on a platform like this, we are given an exclusive account manager and are given early or even Beta access to newer features. AdRoll gave us the opportunity to be one of the first users to advertise on Instagram through their platform. It is little added benefits like these that add so much value to an agency managing your PPC account.

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NFY Interactive is a full service Marketing and Web Development Agency based in Chula Vista, CA. We provide PPC Management services paired with strategic goal setting and ROI focused results. If you are considering an Agency, contact us for a free evaluation.

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Email Marketing in 2016

2016 has arrived and we still don’t have flying vehicles, self tying shoes or automatically adjustable clothing.  However, we do have some amazing new technology that has been seen over the past year.  Tesla released a self-driving car, SpaceX successfully launched and landed a new type of rocket and of course Plutonium 238…

So, what’s new in the world of email marketing for 2016?  Well, nothing much so far.  This article was created to review some of the more recent updates and how they can impact your email marketing efforts.  Ultimately, the goal is to provide some value with this article to help ensure that you are maximizing your email marketing efforts.

This is not an article about lead generation or growing your list… this is to help ensure that you maintain a high quality sender score as you embark on email marketing and different strategies.  We wanted to offer up a few elements to consider when sending your email marketing campaign.

  1. Content / Images. The ratio of your images and content (text) really do matter.  I have heard a variety of arguments about the ratio of content and images, but ultimately – we prefer to ensure that there is a balance of images and content which help convey the message and applies the specific strategy we are working on.  We have in the past tested a variety of ratios specifically to see how it will impact the open rate and click through rates.
  2. SPF record. http://mxtoolbox.com/spf.aspx – this is a must nowadays.  It is simply a marker attached to your domain, which servers can validate against and verify that you are in fact a legitimate sender.
  3. Unsubscribe Options.  I cannot over emphasize this one.  This is critical and ensuring that you have a clear unsubscribe link will help ensure that you potential complaint ratio stays low.
  4. How did you get my Email? Helping users recall how they were added to your list helps ensure that you have permission to send to them.  If you are working with a purchased bulk list, 1. you better be sure you can email them. and 2. make sure you spell it out.  We work with many partners that provide their databases for email marketing purposes, so we make sure to clarify the list source.
  5. How to contact you. This is actually a requirement of the CAN SPAM laws, which state you must provide a method to call and contact you.  We have found through testing that our spam complaints drop significantly when we provide contact information – there is no clear reason why , however – the assumption is that when you provide more information – trust is established and users will likely unsubscribe vs. complain.
  6. Check and Verify : http://www.isnotspam.com – this is a website we use for every email that we send.  It provides a temporary email address which we can send our campaign to.  Their system will evaluate the email and check for potential issues that could cause your email to be flagged for spam.

Finally, the key here is test… test, test, test… Test everything and each factor or element of your campaign, and we aren’t talking about split testing.  Testing subjects, content, images, everything – and categorize each element and track overtime.  This will help you build a solid factorial model which can help improve your email marketing over time.

Our company delivers more than 2.5 million email messages per month.  While, we aren’t perfect and deal with a share of complaints, they are literally 1% of the acceptable industry standard.  This has earned our company a solid reputation to deliver emails and provide our clients with solid email marketing strategies.  If you would like to learn more about our San Diego email marketing services, please contact our company to learn more about how we can help your email marketing strategy.

Leveraging WordPress San Diego WordPress developers

San Diego WordPress Developers

Hiring a team of web developers sounds scary and the options today are wide and extremely diverse, unless you look to our San Diego WordPress developers.  Like many things in life, developers are NOT created equal and you will get what you pay for.  We have found that many companies that initially seek out the low-cost deal, often spend 20-30% more to get their project built properly.  Our team is located in San Diego and have developers located throughout the U.S., the key however is that all of our team is located in the U.S.  This matters for a variety of reasons, one of the most critical is the simple understanding that we bring a business culture to your project that you are familiar with and ensures your projects success.

san diego wordpress developersWe have been developing on the WordPress platform before it became an actual content management system.  It really was just a blogging platform back in the day!  Over time, it grew into a CMS system and has broadened its power to offer complex plugins for a variety of websites, including eCommerce stores.

Our team of San Diego WordPress developers have helped launch a number of WordPress eCommerce websites over the past 7 years.  One of the first was for the monthly subscription service, Birchbox.com.  The two founders were seeking to build the first “proof of concept” model and needed a fast and lower cost solution.  Our team helped create the original brand and build the necessary components which would power the initial signups for the brand.  It was at that point, that we began to realize the power of the WordPress system and our team of San Diego WordPress developers were able to wrap the system into our overall repetoire.

WordPress eCommerce Systems

Our team has worked on a variety of WordPress eCommerce systems, from eCart to Shopp. However, we are going to focus on WooCommerce and their shopping cart plugin system. After a variety of testing and implementation with many Saas systems; like: BigCommerce, Magento and Volusion, we quickly found that WooCommerce and WordPress offered a quick installation, easy setup and management and ultimately – a lower cost solution for our clients. We helped launch many more eCommerce websites and subscription websites and have continued to help manage them over the past few years as the systems have continued to change.

San Diego WordPress Developer

So, now that you have had an opportunity to learn a little bit about our company and some of the brands we have helped launch, we wanted to focus on hiring a qualified WordPress developer. Our team of San Diego WordPress developers have helped build custom WordPress plugins which help power dozens of websites today. Our focus has always been on enterprise development, so we help companies that are just starting or have tens of thousands of products to sell. In order to find a solid WordPress developer – you simply need to find a PHP developer with experience programming within the WordPress framework. WordPress is a PHP based application, so a talented PHP developer with some WordPress experience should be able to help build your site. However, given the plugin capacity available through WooCommerce and many online sources – you can find a team of web experts to help build your site as well.

If you are actively seeking a San Diego WordPress developer, please contact us to learn more about our experience and how we can help get your site online. If you are looking to build a simple WordPress website or a more complex site with custom plugins- our team of San Diego WordPress developers can help. We look forward to learning more about your website project and how we can help. Click here to learn more about our San Diego WordPress Developer team and contact us to get started.

Pros & Cons… A Double Entendre

In the past 18 years that I have been involved with the internet, I have seen my fair share of shady, unethical and downright scandalous companies.  This includes individuals selling cable boxes for “free cable TV” to some very sad sites that promoted dog fighting.  Our company decided early on that we would break the tradition mold of many web companies and simply offer a great service at a fair rate.  Well, that didn’t always work in our favor… We have often spoken to potential clients about budget and we are never the cheapest – and I am fine with that. If you are going to go out for a nice steak dinner – you would go to a place like Ruth’s Chris or Donovan’s if you are in San Diego.

Over the past 5 or so years a new phenomenon has occurred and it is one I simply DO NOT understand.  The amount of SPAM that we get through our clients’ website forms as well as our own; offers for SEO, Guaranteed rankings of course, IT services, web development and other web related services.  So many, that we often have to install software and implement firewalls to block them.  Sites built on WordPress, Joomla or Drupal are the main culprits of these hacks!  Systems are developed and then topics are scanned and submit to plugins like Contact Form7, Gravity Forms, etc.  By the thousands, they have an army of robots spitting out emails as if they “Found your site and can offer some great value”.  Venting time – nothing angers me more than these companies.

At least 30% of our daily phone calls are companies that have essentially been taken advantage of by these companies; promising the moon and delivering garbage.  My favorite is how often I hear that sites are 80%, 85% done and they just need someone to finish the coding.  9 out of 10 times these sites are not built in the U.S. – in one case, it was outsourced to India but the coding comments were Romanian! Seriously, either the developers are piggybacking code from Romania (first comment, Really!?) or they are outsourcing the code again.

I do not want people reading this to believe that I am opposed to outsourcing – but I am opposed to most outsourcing.  Here are my top 3: 1. If you are looking for a low-cost solution and think that outsourcing is the answer – you will lose money and end up spending far more to get your project completed. 2. If you have never developed an enterprise level technology project – outsourcing will leave your frustrated and broker than when you started. 3. You will lose the ingenuity that I only see U.S. development companies bring to the table.  Yes, companies… I believe that U.S. based developers typically have a business acumen that helps ensure that the coding strategy is thoroughly reviewed.  This is a lot like making sure an engineer reviews your homes blueprints… You know, so that it doesn’t collapse in the middle of the night.

Now to my title : Pros & Cons… A Double Entendre, what am I getting at here?  It is simple : there are pros and cons to hiring the cheap company.. .but there are also professionals and cons trying to scam you.  If someone spams you and tells you that they will get you TONS of leads and business, your CON radar should go off.  Seriously, if they have to spam you to get your attention, what kind of image are they going to portray online if they are representing your brand.  I see this A LOT with “SEO” companies – they say they will offer a free site review, or they already reviewed your site, or they don’t charge unless they get your placed on the first page, etc.  All of these companies are scammers and do a tremendous amount of damage to professionals in the online marketing and web development industry.

I spend a lot of time unpacking the damage that these CONS have created.  This is both the actual damage they have caused to a clients’ brand, but as well – the client often lacks trust in the industry as a whole.  This requires time to rebuild trust (which we do a lot) and create a relationship that is based on mutual value.

The primary reason I wanted to create this post is simple.  If you are looking for a reputable company that can help develop your online presence (website) and then help with the online marketing.  I would love to chat with you about our process, our team and how we get things done.  We aren’t perfect and we do not make claims we cannot back up – but our team will work extremely hard to deliver your project on time and on budget.  We pride ourselves on simple things: completing projects, ensuring that expectations are clear and developing solid relationships with our clients, that are mutually beneficial and create opportunities for growth and fun!

If you have a project, a website, do online marketing or we simply haven’t spoken in a few years – let’s chat.  Email me at [email protected] (oh no, more spam from bots) – or, call me directly at 619-764-6146 x701.  I have been involved in the industry for nearly 20 years and I am very passionate about our clients’ success.  I look forward to hearing from you!